• The mission of “Para que México Filme Más Angular S.A. de C.V.” is to strengthen the Mexican audiovisual industry, inspire better practices to democratize the medium, become increasingly sustainable with the planet, and create value by making a difference.

• Our vision is to become a great place to work where people feel motivated to be the best. To achieve this, we focus on offering a portfolio of quality equipment brands, nurturing a winning network of clients and suppliers, being highly effective and responsive in a demanding environment, and being a responsible company that contributes to sustainable communities. Our values include leadership, collaboration, integrity, responsibility, passion, diversity, and quality. We focus on the market, working smartly and efficiently, seeking to inspire creativity, passion, optimism, sustainability, and fun in what we do.

Our values ​​act as a compass that guides our actions and describes our behavior in the Mexican audiovisual environment.

• Leadership: The courage to shape a better future.
• Collaboration: Leveraging collective genius.
• Integrity: Being real, truthful.
• Responsibility: If it has to be, it depends on me.
• Passion: Committed in heart and mind.
• Diversity: As inclusive as our collaborators.
• Quality: What we do, we do well.

Focus on market

• Focus on the needs of our filmmakers and clients.
• Go out to the market and listen, observe and learn.
• Have a global vision.
• Focus every day on execution in the market.
• Possess an insatiable curiosity.

Work smart

• Act urgently.
• Keeping sensitive to changes.
• Have the courage to change course when necessary.
• Remain constructively dissatisfied.
• Work efficiently.

As Angular Rentals

• Inspire creativity, passion, optimism, sustainability and fun in what we do.

Our winning culture defines the attitudes and behaviors required of us to make our Vision a reality:

Para Que México Filme Más Angular S,A. De C.V.